Strategic Marketing Management in Asia: Case Studies and Lessons Across Industries

De (autor): Syed Saad Andaleeb

Strategic Marketing Management in Asia: Case Studies and Lessons Across Industries

De (autor): Syed Saad Andaleeb

With a view to continue the current growth momentum, excel in all phases of business, and create future leadership in Asia and across the globe, there is a felt need to develop a deep understanding of the Asian business environment, and how to create effective marketing strategies that will help growing their businesses.

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Editie: Hardcover

Nr. pagini: 592

Cod: BRT9781786357465

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Strategic Marketing Management in Asia: Case Studies and Lessons Across Industries

De (autor): Syed Saad Andaleeb

Strategic Marketing Management in Asia: Case Studies and Lessons Across Industries

De (autor): Syed Saad Andaleeb

Descrierea produsului

De pe acelasi raft

Strategic Marketing Management in Asia: Case Studies and Lessons Across Industries - Syed Saad Andaleeb

The Innovator's Imperative: Rapid Technology Adoption for Digital Transformation - Stephen J. Andriole

Indispensable: How to Become the Company That Your Customers Can't Live Without - Joe Calloway

Never Lose an Employee Again: The Simple Path to Remarkable Retention - Joey Coleman

Accelerate Thru Conflict: The Missing Conversations... Before It's Too Late! - Craig Overmyer

The Confident Coach: Build a Business You Love, Attract Ideal Clients & Make a Lasting Impact - Melinda Cohan

The Confident Coach: Build a Business You Love, Attract Ideal Clients & Make a Lasting Impact - Melinda Cohan

Enterprise and its Business Environment - Norin Arshed

Business Environment

Makers and Takers: How Wall Street Destroyed Main Street - Rana Foroohar

Public Goods and Commons: The Foundation for Human Wellbeing - Roland Bardy

Lean Leadership on a Napkin: An Executive's Guide to Lean Transformation in Three Proven Steps - Ken Pilone

The Simple Path to Wealth: Your Road Map to Financial Independence and a Rich, Free Life - Mr Money Mustache

You Need PR: An Approachable Guide to Public Relations for Early-Stage Companies - Jenna Guarneri

God's Footprint In Business: Bringing Transformation to the Marketplace - Alistair Petrie

Digital Business Models: The New Value Creation and Capture Mechanisms of the 21st Century - Sébastien Ronteau

Faith Driven Entrepreneur: What It Takes to Step Into Your Purpose and Pursue Your God-Given Call to Create - Henry Kaestner

Taxes for Small Businesses QuickStart Guide: Understanding Taxes for Your Sole Proprietorship, Startup, & LLC - Clydebank Business

Taxes For Small Businesses QuickStart Guide: Understanding Taxes For Your Sole Proprietorship, Startup, & LLC - Clydebank Business

Understanding Media Production

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